While watch brands have a long and varied history of partnerships with the automotive industry, there is perhaps no more famous or enduring bond than the one between TAG Heuer and Porsche. Both brands have shared the Carrera nameplate, inspired by the famously dangerous Carrera Panamericana road race in Mexico, since the introduction of the original Heuer Carrera in 1963. Thanks in large part to Swiss Formula 1 driver Jo Siffert, the two brands have been linked by motorsports many times since the 60’s, including an iconic star turn on the wrist of Steve McQueen in the 1971 endurance racing film, Le Mans. TAG Heuer’s former parent company, Techniques d’Avant Garde, partnered with Porsche to develop the TAG-Turbo engine that powered McLaren to three consecutive F1 championships in the mid-‘80s. For 2021, TAG Heuer is renewing and strengthening its long relationship with Porsche, announcing co-branding deals for the World Endurance Championship, Formula E, golf events, tennis championship..
California’s westward-facing coastline stretches over 1,300 incredibly varied kilometers, ranging from smooth, sandy beaches in the south, to dramatic, wind-swept swathes of unforgiving territory in the far north where jagged walls of rock and teal ocean have been in rhythmic collision since the beginning of time. Three-quarters of the way up the coast from San Diego and a little over an hour’s drive from San Francisco’s iconic Golden Gate bridge sits one such terminus — the windiest known point on the West Coast, which lies at the southern end of a long, undulating farm road lined with rolling green pastures. To the north, a tunnel of cypress trees punctuate the horizon, their outstretched branches disfigured by the wind’s unending might.
Somewhere between and shielded from such winds behind the massive glass canopy of a Tesla Model X, I am racing towards the edge of the earth, TAG Heuer Carrera Sport Chronograph on the wrist. It’s my favorite juxtaposition of old and new — of stubbo..
I’ve not yet owned an Aquaracer, but I’m starting to regret that. TAG Heuer’s long-standing and globally popular diver’s watch collection just got the “Bamford treatment,” which has resulted in this new limited edition of 1,500 pieces TAG Heuer Aquaracer x Bamford titanium timepiece (debuted on aBlogtoWatch here). This reference WAY208F.BF0638 is easily the hippest Aquaracer right now, and it is also among the best collaboration Bamford watches I’ve ever had the pleasure to put on my wrist.
George Bamford started Bamford Watch Department as an early aftermarket modifier of Rolex watches. George started by “blacking out” Rolex watches and got into everything from engraving them to making wildly different dials. British George Bamford himself is a vivid Rolex watch collector and, after a few years of mainly focusing on modifying Rolex watches, he decided to embark on a related but novel creative venture. He would contract with the LVMH luxury group and work on collaboration watches with..
HomeWrist Game or Crying ShameWrist Game Or Crying Shame: TAG Heuer Link Chronograph Wrist Game or Crying ShameWrist Game Or Crying Shame: TAG Heuer Link Chronograph Do you have the itch for neo-retro kitsch for €1,394? by Michael Stockton June 17, 2020 MIN READWrist Game Or Crying Shame: TAG Heuer Link Chronograph Wrist Game Crying ShameWelcome back to Wrist Game or Crying Shame, the weekly series that often brings back memories from your halcyon days. Let’s see if the TAG Heuer Link Chronograph moistens your eyes for the right or wrong reasons. But first…
Last week, I showed you the Glashütte Original Senator Navigator. Even though that watch used a design heavily inspired by WW2 bomber watches, you felt it was “Original” enough to land a 58% Wrist Game win. For the proponents, I agree with you — great watch! This week’s subject won’t take its inspiration from anything nearly that old, but the TAG Heuer Link Chronograph has certainly inspired me to travel back in time. Let’s go for a..
LVMH just announced the appointment of Frédéric Arnault as the new CEO of TAG Heuer, as well as Stéphane Bianchi As CEO of Watches & Jewelry Division. READ MORE
The post LVMH Announces Frédéric Arnault Appointment As CEO Of TAG Heuer & Stéphane Bianchi As CEO of Watches & Jewelry Division appeared first on Luxury Watch Trends 2018 – Baselworld SIHH Watch News.
HomeWatch Talk16 Grails in the Vintage Heuer World Watch TalkHeuer16 Grails in the Vintage Heuer World Chasing Vintage Heuer Grails With On The Dash by Robert-Jan Broer May 14, 2020 MIN READ16 Grails in the Vintage Heuer WorldOur friend Jeff Stein from OnTheDash shows his grails from Heuer. An amazing article with an overview of his Heuers with beautiful close-up pictures and descriptions.
I confess I don’t know that much about Heuer. There are other Fratelli that have more knowledge about these. There are also websites like Jeff Stein’s OnTheDash. His website is considered to be the authority on the subject. I’ve had the pleasure to meet Jeff for the first time not too long ago in Switzerland, but we have known each other for much longer as we shared an old friend in common.
Skipperrera. Image by Analog Shift.
Vintage Heuer GrailsJeff Stein also makes some recommendations on alternatives to each of these grails. He wrote approximately 6000 words on the Heuer grails and how to identify..
When people think of a vintage sports watch with a second timezone, the Rolex GMT-master is often one that comes to mind first. However, there have been more imposing sports watches with this complication, like the Heuer Autavia GMT. The one we have here is from around 1970 and part of the second generation of reference 2446, with its distinct red chronograph hand, larger registers, and fluted pushers. READ MORE
The post Throwback Thursday: Heuer Autavia GMT appeared first on Luxury Watch Trends 2018 – Baselworld SIHH Watch News.
HomeInterviewsHow Bill Gates’s TAG Heuer Ended Up With A Watch Enthusiast InterviewsTAG HeuerHow Bill Gates’s TAG Heuer Ended Up With A Watch Enthusiast The TAG Heuer 2000 from the Microsoft co-founder by Robert-Jan Broer April 06, 2020 MIN READHow Bill Gates’s TAG Heuer Ended Up With A Watch EnthusiastLast week, I got in touch with Johann who posted a story on his Instagram account about a TAG Heuer he received from his dad. This TAG Heuer once belonged to Microsoft founder Bill Gates. So time for us to ask a few questions to the current owner of the watch.
Johann runs the Instagram account @watchyouwearin. He posts incredibly crisp wrist shots of his watches. Definitely, a feed to add. Recently, he posted the picture of his TAG Heuer 2000 model. And, along with the pics, the amazing story of how this watch ended up on his wrist. Interested? You should be…
Robert-Jan: Johann, before telling us a bit about that TAG Heuer 2000 on your IG feed, where does your love for watches come from..
If you dive, there’s a pretty good chance that you don’t do it in your own backyard — or even in your own local time zone, for that matter. So, it goes without saying that the added functionality of an extra time zone on a dive watch makes a whole hell of a lot of sense — it’s just a shame that there really aren’t that many of them out there. TAG Heuer seems to be doing its best to add to the mix with a new blue-dialed Aquaracer GMT (ref. WAY201T) equipped with a bi-colored aluminum 24-hour bezel.
The Aquaracer Calibre 7 GMT ref. WAY201T The Aquaracer Calibre 7 GMT ref. WAY201F
Unlike the Rolex GMT Master II, which unofficially coined this bi-color blue and black “Batman” color scheme, the Aquaracer is positioned as a true dive watch, offering three times the water resistance at 300 meters. It also differs from the GMT Master from a functional standpoint, as its Calibre 7 engine uses the tradit..
The iconic Caldwell Factory in West Chelsea was transformed into a multi-room experiential hub featuring TAG Heuer Connected Watch READ MORE
The post Frédéric Arnault And TAG Heuer Celebrate The Launch Of New Connected Watch In New York appeared first on Luxury Watch Trends 2018 – Baselworld SIHH Watch News.